24 January 1998

As many of you know (and some of you care) the Super Bowl is this weekend, and the only reason I can think to watch the Super Bowl is for the commercials.

Intel, for example, is going to be showing two commercials this year. One, during the second quarter, will be the beginning of a mystery, at the end of which they'll ask you to go to your computers and vote for the ending. The ending that gets the most votes will be shown during the fourth quarter. Let's hope their servers (and any servers in between) can handle the sudden onslaught of hits. Their page isn't exactly light on the bandwidth.

Thanks to the kind folks at alt.tv.commercials I offer the following list of companies who will be showing commercials this year:

Quarter 1

• Pepsi Cola
• Continental Tire
• Anheuser Busch - frogs
• Pontiac - The Grand Prix
• Holiday Inn
• Pepsi Cola
• Visa
• Frito Lay - Doritos 3D
• Anheuser Busch
• Oracle
• Mastercard: Platinum Card
• AT&T

Quarter 2

• Pontiac - The Firebird
• Anheuser Busch
• Intel - bunnies/cybercrime.
• Nike
• Lipton Brisk Iced Tea (Yankees)
• Buena Vista Films: Armageddon
• Anheuser Busch
• Coca Cola
• Federal Express
• Hormel: delicious Hormel chili
• Anheuser Busch
• Auto-by-Tel
• Network Associates

Quarter 3

• Pepsi Cola
• Sony Pictures: Zorro
• Anheuser Busch
• Nokia
• Michelin
• Mastercard
• M&M/Mars: animated M&Ms
• Westin
• Mail Boxes etc
• Primestar television
• Warner Brothers Films: Sphere
• New Line Cinema
• Iomega
• Anheuser Busch

Quarter 4

• Tabasco (surprise ending)
• Universal Pictures
• Volvo Trucks
• Anheuser Busch
• New Line Cinema
• Hormel - Chili
• Intel - cybervote results revealed
• Qualcomm
• Anheuser Busch
• Continental Tire
• Tommy Hilfiger
• American Express

At 1.3 million dollars per 30 second ad, what you're looking at is a lot of cash. If you'd like to stop looking at cash, go on to my pages.

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